NEW YORK, NY (October 14, 2019) – InterContinental Beverage Capital, Inc. (“IBC”) announced today that Christine Mackin has joined the firm as a Managing Partner. IBC is a New York-based advisory and capital formation firm with representative offices in Atlanta, Boca Raton, Los Angeles, and Lugano, Switzerland.
Ms. Mackin is a highly recognized, accomplished sales and marketing executive in the consumer package goods sector. She has held significant leadership roles with Coca-Cola Enterprises (“CCE”), Nestle Food Company, Cargill, and Revlon North America. Christine brings with her a well-rounded and diverse background including strategic planning, sales leadership, customer development, trade marketing and product development.
Mr. John Carson, Chairman of IBC, former President of Cadbury Schweppes NA and Chairman of Triarc NA, stated, “IBC is excited to have Christie join us. Christie is a high energy executive with the ability to identify and act on what’s trending in the marketplace. Christie’s skill set will be a very strong addition to the IBC team.”
Christine Mackin began her prominent career with Nestle Food Company rising to General Manager of the Midwest Region comprised of 65 employees. As a successful business leader, she joined Coca-Cola Enterprises (CCE) as the Midwest Division Vice President of Sales.
Most recently Christine held a senior role with Revlon North America as Vice President and Director of Sales, responsible for Revlon’s drug channel business of +$360M. She led the US expansion of Revlon’s acquired nail trend brand, developed go-to-market retail strategies, and managed independent brokers.
With Coca-Cola, Christie was very successful with the development and leadership of the Division’s first centralized customer team. Concurrently, she was overseeing trade marketing initiatives and execution for the CCE Midwest’s promotions, key accounts, retailer negotiations, and sports marketing collaborations. Also, during Christine’s tenure at CCE she developed and led the strategic planning, sales, and marketing of CCE’s proprietary brand extension Mendota
Springs still water. Ms. Mackin also served as an advisor on the Coca-Cola Independent Bottler Advisory Committee.
At Cargill, Christine was Vice President of Sales and Marketing, leading the successful start-up of the Cargill Kitchens brand; their first branded retail product. This effort expanded into a fresh and frozen private label meal business for grocery retailers and food service operators. At the same time, she was also serving as an advisor to Cargill Kitchens R&D division.
Christine received a BA degree, International Business and German from University of St. Thomas in Saint Paul, Minnesota.
About InterContinental Beverage Capital, Inc.
IBC is a New York-based advisory and investment firm focused on the beverage and consumer packaged goods industries. IBC has a worldwide network of strategic industry contacts, lending institutions, consultants, recruiters, and management teams. These sources provide expertise, industry capabilities, access to new customers, and valuable investment and commercial banking capabilities to partnership companies. IBC is actively seeking investments in its targeted verticals in companies, which have unique products and dedicated management that exhibit the ability to develop into category leaders. For more information log onto www.inbevcapital.com