IBC Services Commercialization Phase takes strategic thought leadership and brings your product to market with planning and execution to drive distribution, availability, and retail performance.
See It
LEARN, PLAN, PREP
- Data Review
- Channels, On/Off Premise
- Aligning Distribution Partners
- Direct Store Delivery (DSD)
- Warehouse Delivery
- Specialty Warehouse Delivery
- International
- Category Overviews and Category Management
- Market Share
- Customer (Retailer)
- System Pricing/Packaging
- Selling Tools/Presentations
- Distributors
- Retailers
Do It
EXECUTION, SALES, EXPAND IT
- Strategic Selling Arm
- Sales Team Leadership
- Go-to-Market Execution
- Customer Development
- Sales Planning Meetings
- Back of Shop Operations
- Sales Projections & Reporting
- Routines
- Processes
- Pricing/Packaging
- Budgets
- Monthly sales planning and performance reviews
- HR
- Financial Support Systems
Expand It
EVALUATE & LEARN, 60/90/120 DAYS, SCALE
- Continuous Improvement Process
- Re-planning
- Pricing Strategy
- Price/Package Planning